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IBM P8010-096 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Unica Campaign Architecture & Concepts | 25% | - Audience levels and data structure - Database schema and tables - System components and architecture |
| Installation & Configuration | 25% | - Partitioning and user management - Server configuration (WebSphere / WebLogic) - Environment setup and deployment - Security, roles and permissions |
| Advanced Features & Best Practices | 5% | - Upgrade and migration considerations - Performance optimization |
| Campaign Design & Flowchart Processes | 30% | - Target cell spreadsheet and offer management - Testing, scheduling and execution - Segment, Select, Merge, Sample, Extract processes - Flowchart creation and management |
| Integration & Administration | 15% | - Integration with Unica Marketing Operations - Response tracking and reporting - Logging, troubleshooting and maintenance |
IBM Unica Enterprise Campaign Technical Mastery Test V1 Sample Questions:
1. What templates does a customer need to import if the Unica Marketing Platform and Unica Campaign system tables databases are of the same database type?
A) DB2 template
B) None, the system automatically imports the template.
C) SQLServer template
D) Oracle template
2. Where in Unica Campaign do you map tables and build table catalogs?
A) All of the above.
B) Flowchart Admin tab
C) Select process input menu
D) Settings Page
3. Which Unica Campaign object(s) has no naming restrictions, for instance, using special characters like ? or >?
A) All of the above.
B) Audience levels not including audience level field names.
C) Custom attribute display names not including custom attribute internal names.
D) Offer templates
4. How does a customer access a stored flowchart template in Unica Campaign?
A) From the Flowchart Library.
B) From the Administration Preferences.
C) From the Attachments Library.
D) From the Template Library.
5. In Unica Campaign, where does a customer create custom offer attributes?
A) Campaign Settings
B) Template Settings
C) Shared Attributes Settings
D) Configuration Settings
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: A | Question # 3 Answer: A | Question # 4 Answer: D | Question # 5 Answer: A |








