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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Integration and Implementation | - System integration patterns
|
| Topic 2: Media Cloud Solutions and Features | - Core product capabilities
|
| Topic 3: Media Cloud Architecture and Data Model | - Core Media Cloud data objects
|
| Topic 4: Audience and Campaign Management | - Audience segmentation and activation
|
| Topic 5: Media Industry Knowledge | - Advertising and media ecosystem fundamentals
|
Salesforce Media Cloud Consultant Sample Questions:
A large media company is using salesforce industries to model digital advertising products. These products have a common set of characteristics. Which pair of media cloud items would a product manager use to most efficiently create the products for the sales users to sell?
- A. use a standalone product and add attributes
- B. use a product family for those products
- C. clone an existing ad product and assign attributes
- D. use an object type and assign attributes
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AB2B advertising publishing company is exploring Salesforce to manage its advertising sales business. They require a Sales Representative persona to be created for their users. Which three types of permission sets are required for a persona to be present in an enviroment?
- A. Media Cloud Base User
- B. OmniStudioUser
- C. DocGenIndCmeDesignerUser
- D. Rue Engine Runtime
- E. OmniStudioAdmin
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Why would a consultant integrate media cloud advertising sales management (ASM) with a programming server?
- A. to set the priority for ads to be served based on advertiser category and competitive exlusion rules
- B. to provide third-party impression numbers for actual delivery
- C. to create digital ad campaigns with guaranteed impressions
- D. to retrieve actual impressions delivered by date and advertiser
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Abroadcaster, who has implemented media cloud, wants to have a comparative view of planned versus actual revenue based on actual impressions. In which two ways can a consultant obtain both planned and actual revenue amounts?
- A. planned revenue from media cloud and actuals from Ad server
- B. planned revenue and actuals from media cloud
- C. planned revenue from Ad server and actuals from Media Cloud
- D. planned revenue and actuals from Ad server
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A sales executive creates a quote. When the quote status is changed to client approved, it should automatically be submittd for approval. The approver needs to be a queue instead of an individual salesforce user. How can this be achieved in the system?
- A. invoke approval process created on opportunity linked to the quote and keep queue as approver
- B. invoke approval process created on individual quoteLiniteItem and keep queue as approver D.invoke approval process created on a custom object lookup to quote and keep queue as approver
- C. invoke approval process on quote and keep queue as approver
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