[Oct 29, 2022] Free SAP Certified Technology Associate C_C4H260_01 Official Cert Guide PDF Download
SAP C_C4H260_01 Official Cert Guide PDF
NEW QUESTION 53
You can perform extensibility on SAP Marketing Cloud with the help of the following activities: Export standard or custom business object tables to an SAP HANA system.Export an existing graphical calculation view along with the associated views and tables.Import the calculation views that are modeled in an SAP HANA system.Which app can you use to do these activities?
- A. Campaign Execution BlacklistSender Profiles
- B. Maintain Certificate Trust ListContent Studio
- C. Campaign Execution WhitelistSender Profiles
- D. User ListsCampaign Execution Whitelist
Answer: C
NEW QUESTION 54
How do you reach customers on their birthday that have enrolled in the loyalty program and that have made at least two purchases in the last month?
- A. Build a control group and assign it as a target group in the campaign designer.
- B. Build a live target group and assign it as a target group in the campaign designer.
- C. Build a dynamic target group and assign it as a target group in the campaign designer.
- D. Build a static target group and assign it as a target group in the campaign designer.
Answer: B
NEW QUESTION 55
Which features are available for both public and private budget plans in the Budget Plans application? Note: There are 3 correct answers to this question.
- A. Allocating budget
- B. Publishing budget plans
- C. Showing and using a reference measure
- D. Adjusting a planned budget and showing a planned budget by media type
- E. Exporting planning data to file
Answer: C,D,E
NEW QUESTION 56
Which term describes a campaign that uses e-mail and external platforms such as Data Management Platform (DMP)?
- A. Multichannel Campaign
- B. Trigger-based Campaign
- C. External Campaign
- D. E-mail Campaign
Answer: A
NEW QUESTION 57
Which Core Data Services (CDS) view types are typically called by analytical tools such as SAP Analytics Cloud or the Query Browser?
- A. Composite views
- B. Consumption views
- C. Basic views
- D. Reuse views
Answer: A,B
NEW QUESTION 58
Which of the following statements describe Account Based Marketing? Note: There are 2 correct Answers to this question.
- A. As a precondition, you need success data of externally executed campaigns in SAP Marketing Cloud system.
- B. Engagement with accounts and contacts is possible via personalized campaigns executed in SAP Marketing Cloud.
- C. Engagement with accounts and contacts is possible only via third party executed campaigns.
- D. It is a strategy that coordinates marketing and sales activities to drive business growth with a targeted set of accounts.
Answer: B,C
NEW QUESTION 59
You have used A/B testing to find out which e-mail message is the most efficient for your campaign. You now want to run a test where some members do not receive any content at all. Therefore, you want to use a control group. What are the steps required to execute the A/B testing using a control group?
- A. Control groupRecalculate SegmentsEmail templateCampaign
- B. Control groupTarget groupEmail templateCampaign
- C. Control groupEmail templateMarketing approvalCampaign
- D. Control groupEmail templateCampaignLoad data in target group
Answer: A
NEW QUESTION 60
Which of the following tasks can be performed using the Export Software Collection app? Note: There are 3 correct Answers to this question.
- A. Create a change project
- B. None
- C. Export campaign history
- D. None
- E. None
- F. None
- G. None
- H. Add items to your software collection
- I. Check items of your software collection for inconsistencies and dependencies
- J. None
- K. Do a hotfix export
- L. None
- M. None
- N. None
- O. None
- P. None
- Q. None
- R. None
Answer: H,I,K
NEW QUESTION 61
What actions can be used to rebuild the dynamic target group in SAP Marketing Cloud? Note: There are
2 correct Answers to this question.
- A. Marketing application jobs
- B. Target group release
- C. Target group assignment
- D. Campaign execution
Answer: A,D
NEW QUESTION 62
You have used A/B testing to find out which e-mail message is the most efficient for your campaign. You now want to run a test where some members do not receive any content at all. Therefore, you want to use a control group. What are the steps required to execute the A/B testing using a control group?
- A. Control group Target group Email template Campaign
- B. Control group Recalculate Segments Email template Campaign
- C. Control group Email template Marketing approval Campaign
- D. Control group Email template Campaign Load data in target group
Answer: D
NEW QUESTION 63
You want to create a predictive key performance indicator (KPI) that determines the buying propensity for a specific product. Which data is essential for creating these types of predictive models? Note: There are 2 correct Answers to this question.
- A. Product categories
- B. Product master data
- C. Sales order interactions
- D. Items of interest
Answer: A,C
NEW QUESTION 64
What reporting options are available as part of analytics within SAP Marketing Cloud? Note: There are 2 correct answer: to this question.
- A. Analytics Stories
- B. Operational reports
- C. Consumer reports
- D. System reports
Answer: B,D
NEW QUESTION 65
You want to register for an event where the e-mail address is required as an ID. A member of your family also wants to register using that same e-mail address. What do you need to configure to allow this to happen in SAP Marketing Cloud?
- A. Implement the enhancement option: revise interaction data before import.
- B. Make the origin of contact ID for e-mail shareable.
- C. Create multiple origin of contact IDs with type: e-mail.
- D. Enhance the interaction contact entity by using the custom field and logic app.
Answer: B
NEW QUESTION 66
Your customer wants to segment consumers based on a predictive key performance indicator that indicates the buying propensity for a specific product. Therefore, you are creating a predictive model in the Predictive Studio. What object can you assign as a training set in the Predictive Model?
- A. Segmentation model
- B. Interaction Type
- C. Segmentation profile
Answer: A
NEW QUESTION 67
Which application can be used to perform the following tasks?View import messages across the landscape and decide what action to take.Correct errors in the Marketing or in the source systems in a timely fashion and restart imports.Analyze imports and messages by multiple dimensions, and quickly resolve issues.Identify system issues that may have been previously hidden.
- A. Data Load Monitor
- B. Application Log
- C. Import Monitor
- D. Browse Contact Data
Answer: C
NEW QUESTION 68
The values for gender maintained in SAP Marketing Cloud are as follows: ID Value F Female M Male You have connected a third-party system to your SAP Marketing Cloud system and the value in the gender field in the third-party system is Woman/Man. Once the contact data is uploaded into SAP Marketing Cloud what application can be used to resolve this discrepancy?
- A. User interface adaption
- B. User lists
- C. Map free text
- D. Manage interest
Answer: C
NEW QUESTION 69
You want to integrate SAP Marketing Cloud and SAP Analytics Cloud using single sign-on. What is the Business Role in SAP Analytics cloud that you need to perform this task?
- A. BI Admin
- B. System Administrator
- C. System Owner
- D. Application Creator
Answer: B
NEW QUESTION 70
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