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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Segmentation and Targeting | 15% | - Audience Management
|
| Topic 2: Campaigns and Experiences | 22% | - Mobile Experiences
|
| Topic 3: Interaction Studio Fundamentals | 12% | - Platform Overview
|
| Topic 4: Integrations | 11% | - Salesforce Ecosystem Integration
|
| Topic 5: Recommendations and Decisioning | 12% | - Personalization Logic
|
| Topic 6: Reporting and Optimization | 10% | - Performance Analysis
|
| Topic 7: Data Management and Identity | 18% | - Identity Resolution
|
Salesforce Interaction Studio Accredited Professional Sample Questions:
1. A brand's website is seeing high traffic but much of the behaviour is anonymous. How does IS unify anonymous identifies?
A) IS uses probability matching to determine if two or more profiles represent for user identity
B) IS synchronise anonymous and knows profiles once a day based or online traffic and data offer sources
C) IS users third party software to match anonymous and knows identifies
D) IS constantly monitors identifying information then user determines matching to determine if two or more profiles identify
2. Which data feed integrates purchase data into a profile in interaction studio?
A) Transaction feed
B) Catalog feed
C) Conversion feed
D) Interaction feed
3. When does site mapping happen during the implementation process?
A) In the middle after certain components like the catalog have been populated
B) At the end after everything is defined in the system
C) At the beginning of the build phase since it is the basis for the rest of the implementation
D) It can happen at any point since it is unrelated to the rest of the implementation
4. What attribute andvalue is passed in the event API request for returning server side campaigns? [check]
A) Server Side messages = 1
B) Source = Server
C) Server side = true
D) Server side are always returned
5. When using B2B Detect, which two options are valid account origins?
A) Time of day
B) IP address
C) Customer date of birth
D) Account Domain
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: A | Question # 3 Answer: A | Question # 4 Answer: B | Question # 5 Answer: B,D |







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