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Salesforce AP-217 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Design | - Align designs with the Media Cloud data model - Recommend product model and pricing strategies - Identify integration points - Assess reporting needs - Create solution flows using ASM capabilities - Determine deployment strategies within a CI/CD environment - Apply best practices in solution architecture - Set up sharing and permission sets |
| Topic 2: Discovery | - Assess business and technical requirements for Media Cloud applications - Identify relevant non-functional requirements - Determine the technical scope for a statement of work (SOW) - Understand how third-party systems integrate with Media Cloud - Map use cases to Salesforce Media Cloud components - Outline system flows based on existing business environment |
| Topic 3: Implement | - Ensure performance outcomes align with defined KPIs and non-functional expectations - Support CI/CD deployment processes - Plan data migration with understanding of the data model - Apply security settings to control data access - Select appropriate integration approaches for media-specific contexts |
Salesforce Media Cloud Accredited Professional Sample Questions:
Question 1
A publisher wants to empower its sales team by embedding analytic dashboards that show the actual digital delivery performance on the Salesforce account page for advertisers and agencies. The dashboard will need to be customized to reflect nuances of the publisher's business.
What should a Consultant configure or implement to solve for this use case?
A. Clone one of the flex cards included in ASM and customize the parameters to display a Marketing Cloud Intelligence dashboard.
B. Configure the Ad Delivery Connector for CRM Analytics and set up an embedded CRM dashboard.
C. Integrate digital delivery sources to Big Query or Snowflake, connect Tableau to the data warehouse, and then set up an embedded Tableau dashboard on the account page.
D. Use integration procedures to build a custom connection to the ad server to bring delivery data into the Ad Delivery object and set up a report chart on the account page.
Question 2
When a media plan is submitted to the ad servers, there is an error related to missing creative or a notification related to a change in the program schedule.
How can this error or notification be made visible on Media Cloud?
A. Through data present on Media Cloud
B. Through Einstein for Ad Servers
C. Through real-time integration to ad servers
D. Through campaign analytics reports
Question 3
A Media Cloud customer needs to integrate Google Ad Manager (GAM) with an existing middleware system using an integration procedure.
What is the most secure way for a Consultant to implement the authentication and credentialing requirements for the integration, while also minimizing customization?
A. Implement a custom OAuth to authenticate with middleware, storing credentials in the integration procedure.
B. Create a remote action in the integration procedure that calls a custom Apex Class.
C. Modification on integration procedure is not needed since this is through middleware and the existing named credential is not utilized.
D. Create a new authentication provider with custom metadata and use it within a named credential.
Question 4
A Media Publisher is using Advertising Sales Management (ASM) to manage their B2B Ad Sales business. During the creation of a media plan, a Consultant wants to see analytical insights using the View Insights button on the Add and Configure Placements screen.
Which system should the Consultant use to achieve this?
A. Google Ad Manager
B. Marketing Cloud Intelligence
C. Custom Ad Server
D. Tableau
Question 5
Which set of components are delivered as part of the managed package?
A. OmniScript Definitions, CPQ APIs, Apex Classes, Lightning Web Components
B. FlexiPages, Custom Labels, Vlocity Integration Settings, Custom Layouts
C. FlexiPages, Custom Labels, Data Model, Media Service
D. OmniScript Definitions, CPQ APIs, FlexiPages, Custom Labels
Solutions:
| Question 1 Answer: B | Question 2 Answer: C | Question 3 Answer: D | Question 4 Answer: B | Question 5 Answer: A |







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